Lottery Business Development Manager
Role Overview
The Lottery Business Development Manager is responsible for identifying, developing, and executing growth opportunities that expand the lottery’s presence in new markets. This role focuses on market entry strategy, partnership development, and commercial negotiations to drive sustainable revenue growth while ensuring compliance with regulatory and responsible gaming frameworks.
Key Responsibilities
Market Expansion & Strategy
Identify and assess new geographic, digital, or product markets for lottery expansion
Conduct market research, competitor analysis, and feasibility studies to support entry decisions
Develop and present business cases, go-to-market strategies, and growth forecasts
Support licensing, tender, and bidding processes for new lottery opportunities
Partnership & Stakeholder Management
Identify, evaluate, and negotiate partnerships with operators, suppliers, distributors, and regulators
Build and maintain strong relationships with internal and external stakeholders
Represent the organization in meetings, industry events, and negotiations related to new markets
Commercial Development
Lead commercial discussions, contract negotiations, and deal structuring
Collaborate with legal, finance, technology, and operations teams to deliver market entry plans
Monitor performance of new markets and partnerships, recommending optimization strategies
Governance & Compliance
Ensure all expansion activities align with regulatory requirements and responsible gaming standards
Support risk assessments and compliance reviews related to new market initiatives
Skills & Experience
Essential
Proven experience in business development, commercial strategy, or market expansion
Strong understanding of market entry strategies and partnership development
Excellent negotiation, communication, and stakeholder management skills
Ability to analyze complex commercial and regulatory environments
Strong financial and business case modeling skills
Desirable
Experience within lotteries, gaming, betting, or regulated industries
Knowledge of international markets and cross-border commercial development
Experience working with government bodies or regulators
Personal Attributes
Strategic thinker with a growth mindset
Commercially driven and results-oriented
Confident, persuasive, and relationship-focused
Highly organized with the ability to manage multiple projects simultaneously
What We Offer
Competitive salary and performance-based incentives
Opportunity to shape and grow new markets
Exposure to international and strategic projects
Supportive, collaborative working environment
- Locations
- London, UK
- Remote status
- Hybrid
London, UK
The Cherry on Top
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Salary
A competitive remuneration is offered to our employees and consultants worldwide
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Environment
A friendly organic work environment is the norm across our offices around the globe where team lunches are reoccurring and your social life thrives!
Workplace & culture
Editec employs or engages with over 400 employees and consultants who are unique individuals and excel in their roles of establishing and growing the business in the emerging markets. We work closely with governments to ensure best practice is maintained in a socially responsible manner. We positively adapt to political, economic and social opportunities, and challenges.
Editec is a Company where passion and business find the perfect breeding ground. The variety of languages, cultures and legislative frameworks provide a landscape for creativity, allowing employees and consultants to excel in their experience and skills, while making work at Editec an enjoyable and rewarding adventure.
About Editec
Editec UK is a leading provider of management services and technology to Sports Betting, Lottery, and Gaming operators in Africa. Through its clients, the Company has a strong presence in over 20 Countries and several management satellite offices based throughout Europe.
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